Get an insider’s perspective on ASCO® 2025, where innovation, investment, and impact converged. With congresses representing one of the most significant marketing and engagement investments for life sciences companies, it’s critical to go beyond execution and focus on outcomes.
Our multidisciplinary team from across Inizio supported over 30 clients with over 185 deliverables, giving us a front-row seat to the trends reshaping the congress experience. From the rise of sustainable practices and AI integration to immersive technology and strategic scientific storytelling, we unpack the “why” behind the “what” to help you plan smarter, more effective engagements when showing up to congress. Don’t miss the conversation on:
- Scientific shifts that demand strategy
- Booth evolution: Interactive LED walls
- In-booth analytics and real-time optimization
- Floor-level insights: What people were really saying
- What’s next?
Get a behind-the-scenes look at the decisions, insights, and innovations that delivered real value – shared by the experts who made it happen at this years congress:
Mark Jackson, Head of XD Experiential, Inizio Engage XD
Simon Davenport, Head of Environments, Inizio Engage XD
Patty Zipfel, SVP, Scientific Strategy, Inizio Evoke
Nick Bellomo, Director of Technology and Engagement, Inizio Medical
There’s still time. Watch on-demand.
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