Inizio Medical and Inizio Evoke named finalists at 2025 Fierce Pharma Marketing Awards

5 September 2025

We’re proud to announce that our teams across Inizio Medical and Inizio Evoke have been named finalists in three categories at the 2025 Fierce Pharma Marketing Awards, which celebrate excellence and innovation in healthcare marketing. 

The Fierce Pharma Marketing Awards spotlight the most impactful and creative campaigns shaping the healthcare industry today. This year, our finalist recognitions span both AI-powered innovation and purpose-driven communications, reflecting the breadth of our expertise and the strength of our partnerships. 

Our 2025 Fierce Pharma Marketing Awards finalist categories: 

  • Best Use of AIInizio Medical with Blend for the MSL Interact Platform, powered by iON.AI 
  • Charitable or Philanthropic CampaignInizio Evoke with Gilead for The Adventure Jar 
  • Public Relations CampaignInizio Evoke with Gilead for The Adventure Jar 

Driving innovation and impact 

These finalist recognitions highlight how Inizio combines scientific expertise, creative excellence, and advanced technology to deliver measurable results for clients. Whether through harnessing AI to transform medical affairs or building campaigns that connect with communities in meaningful ways. 

Looking ahead

We are honored to be recognized alongside other inspiring organizations and partners at Fierce Pharma Week. These finalist nominations reflect the talent, passion, and creativity of our teams and collaborators. 

Stay tuned for the results and follow our updates on LinkedIn.